diff --git a/src/api/appservice_server.rs b/src/api/appservice_server.rs
index fe4c1cb4..41c4fce2 100644
--- a/src/api/appservice_server.rs
+++ b/src/api/appservice_server.rs
@@ -1,4 +1,4 @@
-use crate::{services, utils, Error, Result, SUPPORTED_VERSIONS};
+use crate::{services, Error, Result, SUPPORTED_VERSIONS};
 use bytes::BytesMut;
 use ruma::api::{appservice::Registration, IncomingResponse, OutgoingRequest, SendAccessToken};
 use std::{fmt::Debug, mem, time::Duration};
@@ -92,7 +92,7 @@ where
             destination,
             status,
             url,
-            utils::string_from_bytes(&body)
+            str::from_utf8(&body)
         );
     }
 
diff --git a/src/api/client_server/message.rs b/src/api/client_server/message.rs
index c9a1b978..5728d3fe 100644
--- a/src/api/client_server/message.rs
+++ b/src/api/client_server/message.rs
@@ -1,6 +1,6 @@
 use crate::{
     service::{pdu::PduBuilder, rooms::timeline::PduCount},
-    services, utils, Error, Result, Ruma,
+    services, Error, Result, Ruma,
 };
 use ruma::{
     api::client::{
@@ -63,7 +63,7 @@ pub async fn send_message_event_route(
             ));
         }
 
-        let event_id = utils::string_from_bytes(&response)
+        let event_id = str::from_utf8(&response)
             .map_err(|_| Error::bad_database("Invalid txnid bytes in database."))?
             .try_into()
             .map_err(|_| Error::bad_database("Invalid event id in txnid data."))?;
diff --git a/src/database/key_value/account_data.rs b/src/database/key_value/account_data.rs
index edbaa68c..03e95e0f 100644
--- a/src/database/key_value/account_data.rs
+++ b/src/database/key_value/account_data.rs
@@ -7,7 +7,7 @@ use ruma::{
     RoomId, UserId,
 };
 
-use crate::{database::KeyValueDatabase, service, services, utils, Error, Result};
+use crate::{database::KeyValueDatabase, service, services, Error, Result};
 
 impl service::account_data::Data for KeyValueDatabase {
     /// Places one event in the account data of the user and removes the previous entry.
@@ -147,9 +147,9 @@ impl KeyValueDatabase {
             .map(|(k, v)| {
                 Ok::<_, Error>((
                     RoomAccountDataEventType::from(
-                        utils::string_from_bytes(k.rsplit(|&b| b == 0xff).next().ok_or_else(
-                            || Error::bad_database("RoomUserData ID in db is invalid."),
-                        )?)
+                        str::from_utf8(k.rsplit(|&b| b == 0xff).next().ok_or_else(|| {
+                            Error::bad_database("RoomUserData ID in db is invalid.")
+                        })?)
                         .map_err(|_| Error::bad_database("RoomUserData ID in db is invalid."))?,
                     ),
                     serde_json::from_slice::<Raw<T>>(&v).map_err(|_| {
diff --git a/src/database/key_value/key_backups.rs b/src/database/key_value/key_backups.rs
index 900b700b..25142bb8 100644
--- a/src/database/key_value/key_backups.rs
+++ b/src/database/key_value/key_backups.rs
@@ -221,7 +221,7 @@ impl service::key_backups::Data for KeyValueDatabase {
                     })?;
 
                 let room_id = RoomId::parse(
-                    utils::string_from_bytes(parts.next().ok_or_else(|| {
+                    str::from_utf8(parts.next().ok_or_else(|| {
                         Error::bad_database("backupkeyid_backup key is invalid.")
                     })?)
                     .map_err(|_| Error::bad_database("backupkeyid_backup room_id is invalid."))?,
diff --git a/src/database/key_value/rooms/alias.rs b/src/database/key_value/rooms/alias.rs
index 2f7df781..ea065724 100644
--- a/src/database/key_value/rooms/alias.rs
+++ b/src/database/key_value/rooms/alias.rs
@@ -3,7 +3,7 @@ use ruma::{
     UserId,
 };
 
-use crate::{database::KeyValueDatabase, service, services, utils, Error, Result};
+use crate::{database::KeyValueDatabase, service, services, Error, Result};
 
 impl service::rooms::alias::Data for KeyValueDatabase {
     fn set_alias(&self, alias: &RoomAliasId, room_id: &RoomId, user_id: &UserId) -> Result<()> {
@@ -41,7 +41,7 @@ impl service::rooms::alias::Data for KeyValueDatabase {
         self.alias_roomid
             .get(alias.alias().as_bytes())?
             .map(|bytes| {
-                RoomId::parse(utils::string_from_bytes(&bytes).map_err(|_| {
+                RoomId::parse(str::from_utf8(&bytes).map_err(|_| {
                     Error::bad_database("Room ID in alias_roomid is invalid unicode.")
                 })?)
                 .map_err(|_| Error::bad_database("Room ID in alias_roomid is invalid."))
@@ -57,7 +57,7 @@ impl service::rooms::alias::Data for KeyValueDatabase {
         prefix.push(0xff);
 
         Box::new(self.aliasid_alias.scan_prefix(prefix).map(|(_, bytes)| {
-            utils::string_from_bytes(&bytes)
+            str::from_utf8(&bytes)
                 .map_err(|_| Error::bad_database("Invalid alias bytes in aliasid_alias."))?
                 .try_into()
                 .map_err(|_| Error::bad_database("Invalid alias in aliasid_alias."))
@@ -68,7 +68,7 @@ impl service::rooms::alias::Data for KeyValueDatabase {
         self.alias_userid
             .get(alias.alias().as_bytes())?
             .map(|bytes| {
-                UserId::parse(utils::string_from_bytes(&bytes).map_err(|_| {
+                UserId::parse(str::from_utf8(&bytes).map_err(|_| {
                     Error::bad_database("User ID in alias_userid is invalid unicode.")
                 })?)
                 .map_err(|_| Error::bad_database("User ID in alias_roomid is invalid."))
diff --git a/src/database/key_value/rooms/directory.rs b/src/database/key_value/rooms/directory.rs
index e05dee82..26615562 100644
--- a/src/database/key_value/rooms/directory.rs
+++ b/src/database/key_value/rooms/directory.rs
@@ -1,6 +1,6 @@
 use ruma::{OwnedRoomId, RoomId};
 
-use crate::{database::KeyValueDatabase, service, utils, Error, Result};
+use crate::{database::KeyValueDatabase, service, Error, Result};
 
 impl service::rooms::directory::Data for KeyValueDatabase {
     fn set_public(&self, room_id: &RoomId) -> Result<()> {
@@ -18,7 +18,7 @@ impl service::rooms::directory::Data for KeyValueDatabase {
     fn public_rooms<'a>(&'a self) -> Box<dyn Iterator<Item = Result<OwnedRoomId>> + 'a> {
         Box::new(self.publicroomids.iter().map(|(bytes, _)| {
             RoomId::parse(
-                utils::string_from_bytes(&bytes).map_err(|_| {
+                str::from_utf8(&bytes).map_err(|_| {
                     Error::bad_database("Room ID in publicroomids is invalid unicode.")
                 })?,
             )
diff --git a/src/database/key_value/rooms/edus/presence.rs b/src/database/key_value/rooms/edus/presence.rs
index 904b1c44..eeac1581 100644
--- a/src/database/key_value/rooms/edus/presence.rs
+++ b/src/database/key_value/rooms/edus/presence.rs
@@ -92,7 +92,7 @@ impl service::rooms::edus::presence::Data for KeyValueDatabase {
             .take_while(|(key, _)| key.starts_with(&prefix))
         {
             let user_id = UserId::parse(
-                utils::string_from_bytes(
+                str::from_utf8(
                     key.rsplit(|&b| b == 0xff)
                         .next()
                         .expect("rsplit always returns an element"),
diff --git a/src/database/key_value/rooms/edus/read_receipt.rs b/src/database/key_value/rooms/edus/read_receipt.rs
index 9fc05f64..d4238953 100644
--- a/src/database/key_value/rooms/edus/read_receipt.rs
+++ b/src/database/key_value/rooms/edus/read_receipt.rs
@@ -77,7 +77,7 @@ impl service::rooms::edus::read_receipt::Data for KeyValueDatabase {
                                 Error::bad_database("Invalid readreceiptid count in db.")
                             })?;
                     let user_id = UserId::parse(
-                        utils::string_from_bytes(&k[prefix.len() + size_of::<u64>() + 1..])
+                        str::from_utf8(&k[prefix.len() + size_of::<u64>() + 1..])
                             .map_err(|_| {
                                 Error::bad_database("Invalid readreceiptid userid bytes in db.")
                             })?,
diff --git a/src/database/key_value/rooms/metadata.rs b/src/database/key_value/rooms/metadata.rs
index 57540c40..c80467c5 100644
--- a/src/database/key_value/rooms/metadata.rs
+++ b/src/database/key_value/rooms/metadata.rs
@@ -1,6 +1,6 @@
 use ruma::{OwnedRoomId, RoomId};
 
-use crate::{database::KeyValueDatabase, service, services, utils, Error, Result};
+use crate::{database::KeyValueDatabase, service, services, Error, Result};
 
 impl service::rooms::metadata::Data for KeyValueDatabase {
     fn exists(&self, room_id: &RoomId) -> Result<bool> {
@@ -21,7 +21,7 @@ impl service::rooms::metadata::Data for KeyValueDatabase {
     fn iter_ids<'a>(&'a self) -> Box<dyn Iterator<Item = Result<OwnedRoomId>> + 'a> {
         Box::new(self.roomid_shortroomid.iter().map(|(bytes, _)| {
             RoomId::parse(
-                utils::string_from_bytes(&bytes).map_err(|_| {
+                str::from_utf8(&bytes).map_err(|_| {
                     Error::bad_database("Room ID in publicroomids is invalid unicode.")
                 })?,
             )
diff --git a/src/database/key_value/rooms/short.rs b/src/database/key_value/rooms/short.rs
index 98cfa48a..5b6e34b9 100644
--- a/src/database/key_value/rooms/short.rs
+++ b/src/database/key_value/rooms/short.rs
@@ -122,7 +122,7 @@ impl service::rooms::short::Data for KeyValueDatabase {
             .get(&shorteventid.to_be_bytes())?
             .ok_or_else(|| Error::bad_database("Shorteventid does not exist"))?;
 
-        let event_id = EventId::parse_arc(utils::string_from_bytes(&bytes).map_err(|_| {
+        let event_id = EventId::parse_arc(str::from_utf8(&bytes).map_err(|_| {
             Error::bad_database("EventID in shorteventid_eventid is invalid unicode.")
         })?)
         .map_err(|_| Error::bad_database("EventId in shorteventid_eventid is invalid."))?;
@@ -156,10 +156,9 @@ impl service::rooms::short::Data for KeyValueDatabase {
             .next()
             .ok_or_else(|| Error::bad_database("Invalid statekey in shortstatekey_statekey."))?;
 
-        let event_type =
-            StateEventType::from(utils::string_from_bytes(eventtype_bytes).map_err(|_| {
-                Error::bad_database("Event type in shortstatekey_statekey is invalid unicode.")
-            })?);
+        let event_type = StateEventType::from(str::from_utf8(eventtype_bytes).map_err(|_| {
+            Error::bad_database("Event type in shortstatekey_statekey is invalid unicode.")
+        })?);
 
         let state_key = utils::string_from_bytes(statekey_bytes).map_err(|_| {
             Error::bad_database("Statekey in shortstatekey_statekey is invalid unicode.")
diff --git a/src/database/key_value/rooms/state.rs b/src/database/key_value/rooms/state.rs
index f17d37bb..a44b85e3 100644
--- a/src/database/key_value/rooms/state.rs
+++ b/src/database/key_value/rooms/state.rs
@@ -41,7 +41,7 @@ impl service::rooms::state::Data for KeyValueDatabase {
         self.roomid_pduleaves
             .scan_prefix(prefix)
             .map(|(_, bytes)| {
-                EventId::parse_arc(utils::string_from_bytes(&bytes).map_err(|_| {
+                EventId::parse_arc(str::from_utf8(&bytes).map_err(|_| {
                     Error::bad_database("EventID in roomid_pduleaves is invalid unicode.")
                 })?)
                 .map_err(|_| Error::bad_database("EventId in roomid_pduleaves is invalid."))
diff --git a/src/database/key_value/rooms/state_cache.rs b/src/database/key_value/rooms/state_cache.rs
index a758322b..7cfecc96 100644
--- a/src/database/key_value/rooms/state_cache.rs
+++ b/src/database/key_value/rooms/state_cache.rs
@@ -258,7 +258,7 @@ impl service::rooms::state_cache::Data for KeyValueDatabase {
 
         Box::new(self.roomserverids.scan_prefix(prefix).map(|(key, _)| {
             ServerName::parse(
-                utils::string_from_bytes(
+                str::from_utf8(
                     key.rsplit(|&b| b == 0xff)
                         .next()
                         .expect("rsplit always returns an element"),
@@ -291,7 +291,7 @@ impl service::rooms::state_cache::Data for KeyValueDatabase {
 
         Box::new(self.serverroomids.scan_prefix(prefix).map(|(key, _)| {
             RoomId::parse(
-                utils::string_from_bytes(
+                str::from_utf8(
                     key.rsplit(|&b| b == 0xff)
                         .next()
                         .expect("rsplit always returns an element"),
@@ -313,7 +313,7 @@ impl service::rooms::state_cache::Data for KeyValueDatabase {
 
         Box::new(self.roomuserid_joined.scan_prefix(prefix).map(|(key, _)| {
             UserId::parse(
-                utils::string_from_bytes(
+                str::from_utf8(
                     key.rsplit(|&b| b == 0xff)
                         .next()
                         .expect("rsplit always returns an element"),
@@ -362,7 +362,7 @@ impl service::rooms::state_cache::Data for KeyValueDatabase {
                 .scan_prefix(prefix)
                 .map(|(key, _)| {
                     UserId::parse(
-                        utils::string_from_bytes(
+                        str::from_utf8(
                             key.rsplit(|&b| b == 0xff)
                                 .next()
                                 .expect("rsplit always returns an element"),
@@ -392,7 +392,7 @@ impl service::rooms::state_cache::Data for KeyValueDatabase {
                 .scan_prefix(prefix)
                 .map(|(key, _)| {
                     UserId::parse(
-                        utils::string_from_bytes(
+                        str::from_utf8(
                             key.rsplit(|&b| b == 0xff)
                                 .next()
                                 .expect("rsplit always returns an element"),
@@ -462,7 +462,7 @@ impl service::rooms::state_cache::Data for KeyValueDatabase {
                 .scan_prefix(user_id.as_bytes().to_vec())
                 .map(|(key, _)| {
                     RoomId::parse(
-                        utils::string_from_bytes(
+                        str::from_utf8(
                             key.rsplit(|&b| b == 0xff)
                                 .next()
                                 .expect("rsplit always returns an element"),
diff --git a/src/database/key_value/rooms/threads.rs b/src/database/key_value/rooms/threads.rs
index bfdc0cc5..8b8390e2 100644
--- a/src/database/key_value/rooms/threads.rs
+++ b/src/database/key_value/rooms/threads.rs
@@ -61,7 +61,7 @@ impl service::rooms::threads::Data for KeyValueDatabase {
                 users
                     .split(|b| *b == 0xff)
                     .map(|bytes| {
-                        UserId::parse(utils::string_from_bytes(bytes).map_err(|_| {
+                        UserId::parse(str::from_utf8(bytes).map_err(|_| {
                             Error::bad_database("Invalid UserId bytes in threadid_userids.")
                         })?)
                         .map_err(|_| Error::bad_database("Invalid UserId in threadid_userids."))
diff --git a/src/database/key_value/rooms/user.rs b/src/database/key_value/rooms/user.rs
index 2ba4240e..feda6700 100644
--- a/src/database/key_value/rooms/user.rs
+++ b/src/database/key_value/rooms/user.rs
@@ -132,7 +132,7 @@ impl service::rooms::user::Data for KeyValueDatabase {
             utils::common_elements(iterators, Ord::cmp)
                 .expect("users is not empty")
                 .map(|bytes| {
-                    RoomId::parse(utils::string_from_bytes(&bytes).map_err(|_| {
+                    RoomId::parse(str::from_utf8(&bytes).map_err(|_| {
                         Error::bad_database("Invalid RoomId bytes in userroomid_joined")
                     })?)
                     .map_err(|_| Error::bad_database("Invalid RoomId in userroomid_joined."))
diff --git a/src/database/key_value/sending.rs b/src/database/key_value/sending.rs
index b7064610..e6314589 100644
--- a/src/database/key_value/sending.rs
+++ b/src/database/key_value/sending.rs
@@ -155,7 +155,7 @@ fn parse_servercurrentevent(
         let mut parts = key[1..].splitn(3, |&b| b == 0xff);
 
         let user = parts.next().expect("splitn always returns one element");
-        let user_string = utils::string_from_bytes(user)
+        let user_string = str::from_utf8(user)
             .map_err(|_| Error::bad_database("Invalid user string in servercurrentevent"))?;
         let user_id = UserId::parse(user_string)
             .map_err(|_| Error::bad_database("Invalid user id in servercurrentevent"))?;
@@ -187,7 +187,7 @@ fn parse_servercurrentevent(
             .next()
             .ok_or_else(|| Error::bad_database("Invalid bytes in servercurrentpdus."))?;
 
-        let server = utils::string_from_bytes(server).map_err(|_| {
+        let server = str::from_utf8(server).map_err(|_| {
             Error::bad_database("Invalid server bytes in server_currenttransaction")
         })?;
 
diff --git a/src/database/key_value/users.rs b/src/database/key_value/users.rs
index e8c22739..b75bcaf5 100644
--- a/src/database/key_value/users.rs
+++ b/src/database/key_value/users.rs
@@ -54,7 +54,7 @@ impl service::users::Data for KeyValueDatabase {
                 })?;
 
                 Ok(Some((
-                    UserId::parse(utils::string_from_bytes(user_bytes).map_err(|_| {
+                    UserId::parse(str::from_utf8(user_bytes).map_err(|_| {
                         Error::bad_database("User ID in token_userdeviceid is invalid unicode.")
                     })?)
                     .map_err(|_| {
@@ -72,7 +72,7 @@ impl service::users::Data for KeyValueDatabase {
     /// Returns an iterator over all users on this homeserver.
     fn iter<'a>(&'a self) -> Box<dyn Iterator<Item = Result<OwnedUserId>> + 'a> {
         Box::new(self.userid_password.iter().map(|(bytes, _)| {
-            UserId::parse(utils::string_from_bytes(&bytes).map_err(|_| {
+            UserId::parse(str::from_utf8(&bytes).map_err(|_| {
                 Error::bad_database("User ID in userid_password is invalid unicode.")
             })?)
             .map_err(|_| Error::bad_database("User ID in userid_password is invalid."))
@@ -149,7 +149,7 @@ impl service::users::Data for KeyValueDatabase {
         self.userid_avatarurl
             .get(user_id.as_bytes())?
             .map(|bytes| {
-                utils::string_from_bytes(&bytes)
+                str::from_utf8(&bytes)
                     .map_err(|_| Error::bad_database("Avatar URL in db is invalid."))
                     .map(Into::into)
             })
@@ -269,7 +269,7 @@ impl service::users::Data for KeyValueDatabase {
             self.userdeviceid_metadata
                 .scan_prefix(prefix)
                 .map(|(bytes, _)| {
-                    Ok(utils::string_from_bytes(
+                    Ok(str::from_utf8(
                         bytes.rsplit(|&b| b == 0xff).next().ok_or_else(|| {
                             Error::bad_database("UserDevice ID in db is invalid.")
                         })?,
@@ -611,7 +611,7 @@ impl service::users::Data for KeyValueDatabase {
                         }
                 })
                 .map(|(_, bytes)| {
-                    UserId::parse(utils::string_from_bytes(&bytes).map_err(|_| {
+                    UserId::parse(str::from_utf8(&bytes).map_err(|_| {
                         Error::bad_database(
                             "User ID in devicekeychangeid_userid is invalid unicode.",
                         )
diff --git a/src/database/mod.rs b/src/database/mod.rs
index 39866003..defca838 100644
--- a/src/database/mod.rs
+++ b/src/database/mod.rs
@@ -489,7 +489,7 @@ impl KeyValueDatabase {
             if services().globals.database_version()? < 2 {
                 // We accidentally inserted hashed versions of "" into the db instead of just ""
                 for (userid, password) in db.userid_password.iter() {
-                    let password = utils::string_from_bytes(&password);
+                    let password = str::from_utf8(&password);
 
                     let empty_hashed_password = password.is_ok_and(|password| {
                         argon2::verify_encoded(&password, b"").unwrap_or(false)
@@ -575,8 +575,8 @@ impl KeyValueDatabase {
             if services().globals.database_version()? < 6 {
                 // Set room member count
                 for (roomid, _) in db.roomid_shortstatehash.iter() {
-                    let string = utils::string_from_bytes(&roomid).unwrap();
-                    let room_id = <&RoomId>::try_from(string.as_str()).unwrap();
+                    let string = str::from_utf8(&roomid).unwrap();
+                    let room_id = <&RoomId>::try_from(string).unwrap();
                     services().rooms.state_cache.update_joined_count(room_id)?;
                 }
 
@@ -681,8 +681,8 @@ impl KeyValueDatabase {
                         current_sstatehash = Some(sstatehash);
 
                         let event_id = db.shorteventid_eventid.get(&seventid).unwrap().unwrap();
-                        let string = utils::string_from_bytes(&event_id).unwrap();
-                        let event_id = <&EventId>::try_from(string.as_str()).unwrap();
+                        let string = str::from_utf8(&event_id).unwrap();
+                        let event_id = <&EventId>::try_from(string).unwrap();
                         let pdu = services()
                             .rooms
                             .timeline
diff --git a/src/service/pusher/mod.rs b/src/service/pusher/mod.rs
index bbeee253..2a905606 100644
--- a/src/service/pusher/mod.rs
+++ b/src/service/pusher/mod.rs
@@ -103,7 +103,7 @@ impl Service {
                         destination,
                         status,
                         url,
-                        crate::utils::string_from_bytes(&body)
+                        str::from_utf8(&body)
                     );
                 }
 
diff --git a/src/utils/mod.rs b/src/utils/mod.rs
index f1411016..ea694a03 100644
--- a/src/utils/mod.rs
+++ b/src/utils/mod.rs
@@ -67,8 +67,11 @@ pub fn u64_from_bytes(bytes: &[u8]) -> Result<u64, std::array::TryFromSliceError
 }
 
 /// Parses the bytes into a string.
-pub fn string_from_bytes(bytes: &[u8]) -> Result<String, std::string::FromUtf8Error> {
-    String::from_utf8(bytes.to_vec())
+///
+/// If `&str` is enough please use [str::from_utf8] to avoid unnecessary
+/// allocation.
+pub fn string_from_bytes(bytes: &[u8]) -> Result<String, std::str::Utf8Error> {
+    str::from_utf8(bytes).map(ToOwned::to_owned)
 }
 
 pub fn random_string(length: usize) -> String {